Today on Don’t Wing It, Wren talks with Dr. Robyn Graham about
The Need to Differentiate in Your Business
How to Differentiate
Differentiation exercise
Collaboration over comparison
Soul Mate Clients
Truths God Thinks About Us
Right out of the gate, Wren asks Dr. Graham how she started her podcast and she shares how she was terrified of speaking. But she also realized what an opportunity a podcast can give her as an avenue to speak and to showcase others.
Dr. Graham continued to share how differentiating yourself in the marketplace is imperative and how our calling is intertwined with that.
“If we don’t step into our calling, we are doing a disservice to the person (who needs your help).” Dr. Robyn Graham
A really thorough and helpful exercise for how to differentiate yourself from others is to write down every job, every experience you have had that has developed you into the person you are….things such as your expertise, your childhood experiences, your talents, your emotional intelligence…write it all down. It will take time she adds, but it’s worth it.
Dr. Graham also shared that differentiating ourselves gives us clarity and will attract our “soul mate clients”: those clients who are the ones we will serve best.
“If we are hiding ourselves we are not presenting ourselves to the world and to that person you are to serve.”
Join into the conversation and hear not just why you need to be set apart in the marketplace but how to do it!
Dr. Robyn Graham is a business growth strategist and coach. Her Purpose to Results™ - Success without Social Method, is a one-stop coaching program for impact-driven business owners who want to grow sustainable businesses for a lifetime of limitless earning potential without social media.
Connect with Robyn:
Website: www.therobyngraham.com
Podcast: The Robyn Graham Show
Instagram: https://www.instagram.com/therobyngraham/
Facebook: https://www.facebook.com/theRobynGraham/